{HERMèS' SUCCESS HAS ACTUALLY BEEN DRIVEN BY SHORTAGE

While a lot of luxury brand names drive direct exposure via social media marketing, celeb collaborations and style shows, Hermès which began as a saddlery and which still hand-stitches the lion's share of its leather bags hasn't. Its main items haven't altered a lot in decades; it does not have TikTok, and doesn't offer celebs totally free bags.|H